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MessagePosté le: Mar 4 Juil - 00:38 (2017)    Sujet du message: Palsermonogatari3Awatashinorirekisho28JapaneseEdition29 Répondre en citant


palser monogatari: watashino rirekisho (Japanese Edition)
by Izumimura Ryo



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家庭用電気治療器としては異例の50年というロングセラーを記録した「パルサー」。商品をめぐり繰り広げられる様々な人間模様を商品の目を通して描いたのが本作品である。中小の販売店が「パルサー」を売るために創意工夫を凝らし、個性豊かな販売方法を展開していく。紹介されている販売方法はすべて事実である。健康ブームのなか、大手電機メーカーがこぞって家庭用治療器を発売したが、ほとんどの企業が商品在庫を抱え、販売店にはめ込んで撤退した。展示しているだけでは売れないのがこの種の商品なのだ。実力のある営業マンしか生き残れない。自分の売り方、オリジナリティーのある販売方法をもった野武士のような販売店、営業マンが「パルサー」を扱う人々のなかに多く存在したことが、50年もの長い商品人生を歩めた要因でもある。野武士たちには灰汁の強い人間が多く、営業力はあるがトラブルも多い。様々な人間模様を見せてくれる。人生、山あり谷あり。「パルサー」も一世を風靡した絶頂期もあれば、過去の遺物と化したどん底時代もあった。しかし野武士たちは、知恵と工夫により、「パルサー」を再びどん底から這い上がらせた。まさに「事実は小説よりも奇なり」彼らとともに歩んだ喜劇と悲劇の混在した、波瀾万丈の商品人生を堪能頂きたい。きっと、人生を生き抜く知恵と力と勇気を与えてくれるだろう。








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